PromoLedger
PromoLedger - The Most Advanced Promo Pool in the Market
PromoLedger is the most advanced promo pool in the market. The only platform that combines distribution, machine learning recommendations, and DJ-grade harmonic mixing tools in one system. Real audio analysis, not metadata tags. Adaptive learning that improves with every interaction. Built directly into the distributor, no separate platform to manage.
Machine learning recommendations
Smart Feed: real audio understanding, not genre tags
Traditional promo pools blast the same tracks to every recipient. PromoLedger's Smart Feed runs every track through a neural network trained on 400 musical genres (EffNet-Discogs) to extract a 400-dimensional audio embedding that captures the actual sonic identity of the music. Each DJ's taste profile is built from their interaction history, weighted by signal strength: downloads count more than plays, favorites more than opens, negative ratings as negative signals. The hybrid scoring engine combines embedding similarity (75%), BPM compatibility (20%), and harmonic key bonus (5%) to deliver a personalized feed where DJs who play deep house see deep house and DJs who play peak-time techno see peak-time techno. No manual tagging. The system relearns weights daily based on which recommendations actually drove downloads.
AI Smart Feed
EffNet-Discogs neural network analyzes each track to produce 400-dimensional audio embeddings. The hybrid scorer matches sonic similarity (75%), BPM proximity (20%), and Camelot key compatibility (5%). Adaptive weights are updated based on real download outcomes, so the system gets smarter every day.
DJ Mode
Filter promos by Camelot key, energy level, and BPM range. DJs find harmonically compatible tracks for their sets instantly. 24 Camelot keys, 4 energy levels, full BPM control.
Structured Feedback
Five-star ratings, support decisions (yes, maybe, no), written comments, and favorite track selection. Know exactly who supports your release and who passed, with exportable campaign reports.
Campaign Analytics
Track opens, clicks, downloads, plays, and feedback in real time. Geolocation data shows where your promos are landing. Share links with access tracking for secondary distribution.
Integrated with Distribution
No re-uploading tracks or managing a separate platform. Your distributed releases go directly into promo campaigns with all metadata, artwork, and audio files already in place.
ZIP and Individual Downloads
Recipients can download individual tracks in their preferred format or grab the full release as a ZIP. Automatic ZIP generation with on-demand caching for fast delivery.
Built for DJs
DJ Mode with Camelot key and energy filtering
DJs do not browse promos randomly. They build sets with harmonic progression in mind. DJ Mode lets recipients filter the entire promo feed by Camelot key, energy level, and BPM range. A DJ playing in 8A can instantly find all compatible promos in 7A, 8A, 9A, and 8B using a full 24-position Camelot wheel with 7 levels of harmonic compatibility scoring. Energy controls filter from low-energy openers to peak-time closers. The system can even auto-sequence a set: opener, builder, peak, transition, reset, closer. No other promo platform offers harmonic mixing tools built directly into the promo inbox.
FAQ
PromoLedger is Forward's promo pool, the most advanced in the market. It lets record labels send pre-release music to DJs, radio stations, and tastemakers for feedback before the official release. Unlike traditional promo pools that blast the same tracks to everyone, PromoLedger uses machine learning to personalize every feed based on real audio analysis of each track and each recipient's actual taste.
Smart Feed runs every track through an EffNet-Discogs neural network trained on 400 musical genres. The output is a 400-dimensional audio embedding that captures sonic identity beyond genre tags. Each recipient's taste profile is built from weighted interactions (downloads, favorites, ratings, plays). A hybrid scorer combines embedding similarity, BPM proximity, and Camelot key compatibility to rank tracks. Adaptive weights recompute daily based on which recommendations actually drove downloads, so accuracy compounds over time.
Three reasons. First, real audio understanding: every track is analyzed by a neural network, not just tagged by humans. Second, true personalization: the system builds a unique taste profile per recipient and ranks tracks against it, instead of broadcasting the same promos to a list. Third, DJ-grade tools: full 24-position Camelot wheel with 7 harmonic relationship types, energy and BPM filtering, automatic set sequencing. Combined with adaptive learning that improves daily and direct integration with distribution, no other promo platform comes close.
DJ Mode lets recipients filter promos by Camelot key, energy level, and BPM range. DJs building sets can instantly find harmonically compatible tracks without scrolling through irrelevant promos.
No. Forward's promo pool is built directly into the distribution platform. Your releases go from distribution to promo campaigns without re-uploading or managing a separate service.
Recipients provide five-star ratings, support decisions (yes, maybe, or no), written comments, and can select their favorite track. All feedback is tracked with timestamps and exportable reports.
Yes. Share links with built-in access tracking let recipients forward promos to other DJs. You see every view, download, and interaction on shared links.
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